Digital transformation in Healthcare
India has immense potential for digital growth in healthcare industry, and if we make use of this time, we will not be left behind. India is emerging as a leader in digital health, with increased accessibility, improvement in technology, and with economic advancement. Both public and private sectors in the country are showing great interest in initiatives leading to adoption of digital technology in healthcare.
One of the largest sector where substantial growth is expected is M-health. Mobile apps play a major role in connecting doctors and patients remotely, enabling consultations even in places where accessibility is less. Many innovations now focus on catering to the needs of rural communities. E-consultations, e-prescriptions, and point-of-care remote diagnostics are now possible through wireless health monitors for even the remotest of places in the country. Telemedicine has now emerged as a separate segment in India, based on the huge size of market, and will help in diagnosis, monitoring, and healthcare education.
With improved telecom infrastructure, social media connectivity also improved ushering support communities, and patient knowledge forums. Medical professionals openly share knowledge when needed. Wearables are now not limited to fitness and nutrition, but has moved on to other important parameters including heart rate and even personal emergency systems. Big data analytics is gradually penetrating the industry to optimize the services and offerings. It may also help in improving loyalty of consumers. Many healthcare providers have started investing in electronic medical records, which may lead to reduced errors while improving the patient outcome.
To put in a nutshell, digitization of healthcare will lead to improved access, better healthcare experience, more desirable patient outcomes, increased engagement of consumers, and enhanced flow of information.